Jaapani turu teemaline konverents toimub 27.11.19 Tallinnas

27.novembril toimub Tallinnas, vast avatud PROTO Avastustehases, Jaapani turu teemaline konverents "JAPAN – THE GATE TO ASIAN TOURISM MARKET"
Registreerumine konverentsile on avatud kuni 18.november SIIN!
Tulenevalt rahvusvahelistest esinejatest ja kuulajatest (ettevõtjad Soomest ja Lätist) on konverentsi töökeel inglise keel.

CONFERENCE OPENING

  • 10:00 – 10:30 Welcome coffee and registration
  • 10:30 – 10:45 Opening words by moderator Kristo Elias

TOURISM TRANSPORT AND TRAVEL INFORMATION

  • 10:30 – 10:50 Gap analysis results in Customer Journey provided by CAITO project (Roger Evans, Estonian University of Life Sciences)
  • 10:50 – 11:10 Latvian tourism routes example (Kristiāns Godinš, Chairman of the Board of Latvian Road Transport Administration)
  • 11:10 – 11:30 Integrating and improving rural travel experiences through digital solutions (Tony Lusikka, VTT Research Scientist)
  • 11:30 – 12:00 Panel discussion for tourism-transport related institutions
  • 12:00 – 12:10 PROTO Invention Factory intro (Ott Sarapuu, Managing Director of the PROTO Investion Factory)
  • 12:10 – 13:00 Buffet lunch

TOURISM MARKETING AND COORDINATION FOR JAPANESE TOURISM MARKET

  • 13:00-13:45 Japanese tourism market, common marketing for Asian markets, cooperation with CAITO project
  • 13:00 – 13:15 Hanna Muoniovaara, Manager, Regional Partnership – Helsinki, Business Finland, Visit Finland
  • 13:15 – 13:30 Visit Latvia representative
  • 13:30 – 13:45 Annely Vürmer, Sectoral Manager of Business Marketing, Estonian Tourism Board Enterprise Estonia
  • 13:45 – 14:05 How Japan introduces the new products and how CAITO built bridge between Estonian, Latvian and South Coast of Finland rural areas and Japan.
  • Shigeyoshi Noto, CAITO project Japanese market expert, Foresight Marketing Ltd.
  • 14:05 – 14:30 Panel discussion for tourism coordination and marketing institutions
  • 14:30 – 15:00 Coffee break

ENTREPRENEURS AND INTERMEDIARIES– PRODUCT DEVELOPMENT

  • 15:00 – 15:20 Why TO´s paying penalties when trying to include rural tourism product and services (Marianne Lifländer, Destination Manager, KuoniTumlare)
  • 15:20– 15:40 Intermediary between customers and Japanese (Japanese language guide Uģis Nastevičs, Latvia)
  • 15:40 – 15:50 How to welcome Japanese guests, Christmas time home visit (Riitta Laine, guide at Tytyri mine and tourism entrepreneur, Finland)
  • 15:50 – 16:00 Smoke sauna story (Eda Veeroja, tourism entrepreneur, Estonia)
  • 16:00 – 16:10 Farm visit with Japanese guests and mid-summer festival (Anna Palelione, Latvian Countrytourism Association „Lauku Celotajs“)
  • 16:10 – 16:30 Tour operator´s and media familiarisation trips feedback (Minna Ermala, Lohja City Tourism Development; Raili Mengel, Estonian Rural Tourism Organisation; Asnate Ziemele / Anna Palelione, Latvian Countrytourism Association „Lauku Celotajs“
  • 16:30 – 16:50 Discussion and questions
  • 16:50 – 17:00 Closing of conference, by moderator Kristo Elias